Free Branding Consultant Timesheet Template

Branding projects are typically structured across research, strategy, identity design, and guidelines phases, and accurate time records ensure that each phase is billed correctly and that clients understand the scope of work behind a brand. A timesheet helps a branding consultant demonstrate the strategic thinking that precedes visual decisions, which is often the least visible and most undervalued part of the engagement. Clear records also support scope change conversations when clients request additional concepts or extensions.

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Atelier Brand Studio
TIMESHEET
#TS-001
Bill To
Florenz Health Group
Period Start
17/05/2026
Period End
23/05/2026
DateDescriptionHrsRateAmount
2026-05-12Brand audit and competitive landscape analysis4€140.00€560.00
2026-05-13Brand positioning workshop facilitation with leadership team3.5€140.00€490.00
2026-05-14Brand identity concept development, two directions6€140.00€840.00
2026-05-15Brand guidelines document preparation and asset delivery4€140.00€560.00
Subtotal€2,450.00
Total€2,450.00

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Frequently asked questions

How do I bill for brand strategy work that precedes the design phase?

Log strategy, research, and positioning work as a distinct phase with its own entries. 'Competitor brand analysis across eight direct competitors' and 'brand positioning framework development and presentation' are concrete deliverables. Clients who understand branding accept strategy fees; those who do not may need to see the deliverables explicitly.

Should I charge for presenting multiple brand directions to a client?

Yes. Developing and presenting multiple concepts requires substantially more time than a single-direction approach. Record each concept as a block of design time and log presentation preparation separately. If your contract specified two directions and the client requests a third, log that work and raise the scope change.

How do I handle licensing or usage rights in relation to my timesheet?

Licensing discussions and usage rights documentation are professional services that take time. Log them separately from design time. The actual licensing fee or usage rights cost may be a separate invoice line rather than a time entry, but the time spent advising and documenting it should be on the timesheet.

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